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Search Engine Optimization

Search Engine Optimization (SEO) is a process of creating authoritative content, which is useful to the visitors of your site and that which positions your website above the rest as a resource within your industry. It is all about being visible not only to your potential clients but to practically everyone on the web so that they are aware of your services and your business.

We at Ideart believe that SEO is the most indispensable marketing activity and ensure that it is carried out with great care and in a result oriented way. We offer the highest standard of SEO content as part of our core services. It is absolutely imperative to undertake these online marketing campaigns for any website to sell your services and products to a large set of audience.

Our aim is to engage users, raise trust value and establish authority with our brand of quality content while simultaneously meeting your SEO goals. There's no better technique to uplift the overall value of your website than to increase your supply of quality content.

In order to improve natural results on search engines we adopt a process that encompasses both on site and off site strategies coupled with social engagement. SEO being an ever evolving professional practice, there are several foundational or traditional elements at its core.

Following are our service offerings under the Search Engine Optimization process:

Onsite Optimization

  • Selection of keyword or keyword analysis
  • Title optimization
  • Meta tag optimization
  • URL optimization
  • Web content Optimization
  • Image Optimization
  • Creating site map and its submission
  • Installation of Robt.txt
  • Implementation of Canonical
  • Installation of search engine analytics code
  • Submission of webmaster search engine
  • Offsite Optimization

  • Link/directory Submission
  • Blogs
  • Article Submission
  • Directory
  • Social bookmarking
  • Social Media Optimization (SMO)
  • Video marketing
  • Ideart's in-house Marcom writers and SEO experts stay up to date with the latest algorithms as well as the impacts of real time social media engagement. We are proud to announce that our proprietary SEO methodology that we implement- The Keyword Matrix Method is something which is unique and initiated by us.

    Using Matrix, we maintain the permitted ratio of keywords, irrespective of the total number of pages thereby implementing effective onsite optimization. We design your website with a minimal amount of load time and a user friendly interface which are all proven elements to successful ranking. Leveraging offsite optimization through social engagement, press releases, blog posts and unique link building tactics are search engine optimization methods that will deliver high rankings on search engine result pages, which is in turn converted into valuable traffic. Apart from the above mentioned services, we have been handling projects involving effective Marketing Communication such as Facebook Advertising, Email Marketing, Display Ads, Newspaper articles, Rebranding and many more with clientele across various industries.